Ease of living

We create objects that slip into your life seamlessly and become integral to it. Items that melt into your surroundings and make living easeful. These items hold and support you through your daily motions - what you wear, how you eat, where you live, and how you move through the world. JSMP is a brand that integrates and elevates your experience through these four pillars.

A new kind of materialism

In a world overwhelmed by options, we offer relief from decision fatigue. Thoughtfully selected and rigorously refined, our essentials line is purposefully devoid of multitude of choices. Instead, there is a singular focus on meeting and surpassing the high bar that we set for design, precision and comfort.
Our hope with the essentials line is that you buy once and keep the item for a long time. That these items will set you apart. That you won’t need to buy more. We seek pieces that, if forgotten, you would go back for, because no inferior replacement will do. Items that grow in value and meaning with time.

Storytelling

Every item has a story to tell. The story originates in the perfection of the raw materials sourced. It takes shape through the wonder of the design process and unfolds in the journey of crafting the final product. We work with brilliant artisans whose names, faces and stories we know and showcase. Highly skilled heritage craftsmanship and modern design elevate these essential objects into an art form with each piece imbued with meaning and human emotion.

Our roots and Essence

We are shaped by the rich culture and history of Hong Kong. Our initial product offering stemmed from the bespoke tailoring tradition of Hong Kong. We used the generational expertise of our craftsmen and designed a line of essential apparel with a modern twist.
In this new iteration of JSMP, we are raising the bar for our design offering. Situated at the hart and East-West trading roots, Hong Kong had always been a place where treasure ships would bring back covetable items from distant corners of the world. With the discernment that only comes from seeing the best of what the world has to offer, we elevate objects beyond desire, into meaning.